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Addressing global challenges through mobile learning: Lessons from Cell-Ed

July 6, 2016

Learning ‘on-the-go, anytime, anywhere’ –
addressing global challenges through mobile learning:
Lessons from Cell-Ed

Wednesday, 6 July 2016: 12:30 – 2:00pm
room J4-044, World Bank ‘J’ bldg, 701 18th St, NW, Washington, DC

Dr. Jessica Rothenberg-Aalami, Co-Founder & CEO, Cell-Ed
Vis Naidoo, Global Lead, Cell-Ed

“Can a cell phone help teach adults to read?”

This was the question that animated the founding of Cell-Ed [https://www.celled.org/], an NGO that explores how, and under what conditions, mobile phones can help provide learning opportunities for the nearly 775 million adults lacking minimum literacy skills. Cell-Ed was born when a group of dedicated and innovative educators, entrepreneurs and technologists observed that the widespread introduction of information and communication technology -- especially the mobile phone, which is increasingly ubiquitous in communities around the world -- offers new opportunities to provide standardized distance education to underserved illiterate populations in both developed and developing countries. Results from a randomized experiment of Cell-Ed's mobile phone-based adult education program in Los Angeles (USA) suggests that there is great scope for using information technology as a means of improving educational skills for illiterate adults.

Join Jessica Rothenberg-Aalami, Cell-Ed's co-founder, and Vis Naidoo, who leads Cell-Ed's international work, as they share lessons learned from Cell-Ed's work to date, and discuss the potential to scale its 'anywhere, anytime' digital learning platform and approach globally, focusing on language learning, work-based skills, civic education, agriculture and other sectors.

about the presenters:

Dr. Jessica Rothenberg-Aalami, Co-Founder & CEO, Cell-Ed
Jessica Rothenberg-Aalami is co-founder of Cell-Ed. She leads Cell-Ed’s global content, technology and outreach teams. An impact entrepreneur, she inserts herself between people, places and projects to problem solve and ensure that vision meets on-the-ground realities –- and has done so in over 40 countries. Social impact and technology has been her focus since founding her first think+tech+act company in 2002: GlobalCSR.  In 2009, she co-founded the Gobee Group, an international tech design house aimed at making technology meaningful. Her most recent book is Technology at the Margins: How IT Meets the Needs of Emerging Markets. Jessica holds a PhD in Economic Geography with a Master’s degree in International Studies from the University of Oregon; a Business Administration and Management Certificate from Harvard; and an undergraduate degree in International Political Economy from the University of California, Berkeley.

Vis Naidoo, Global, Cell-Ed
Vis Naidoo lead Cell-Ed's global work. A national of South Africa, Vis most recently served as the Vice President of Commonwealth of Learning. At Microsoft South Africa he led corporate social responsibility programs in South Africa, Swaziland and Lesotho. As CEO of Mindset Network, he ran a non-profit creating and distributing digital education content using satellite and broadcast technology. For the South African Department of Education, he led the team working with USAID and the public broadcaster to establish Sesame Street in South Africa ('Takalani Sesame'). Vis has a Masters of Education from the University of Manchester (Great Britain) and a post-graduate Diploma in Adult Education and Bachelor of Science from the University of Natal (South Africa).

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