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Retail Market Structure

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Retail competition enables end-users—residential, commercial, and industrial customers—to choose their electricity supplier and related services. This usually fosters competitive pricing, diverse service options, and the integration of innovative technologies that enhance efficiency and consumer choice. 

Explore the market configurations below, categorized as Vertically Integrated Utility (VIU), Single Buyer Model (SBM), and different forms of Retail Market Competition (RC). Use the year, economy, and region filters to refine your view. Hover over an economy for details and click the tab above to switch to the wholesale market structure view.