"Electronic Payment Acceptance in Albania"


  • SOLICITATION NUMBER: 0002018684
  • INSTITUTION:  IBRD/IDA
  • ASSIGNMENT LOCATION: Albania
  • ISSUE DATE AND TIME: Oct 02,2025 05:11
  • CLOSING DATE AND TIME: Oct 16,2025 23:59

Reducing reliance on cash payments has significant immediate and long-term benefits for consumers; businesses; and governments. In many emerging markets; despite the availability of various types of electronic payment services; their adoption by consumers and merchants is not optimal. Several factors are at play; including the quality of the digital financial services ecosystem; costs to merchants and businesses; consumer behavior and attitudes; the legal and regulatory environment.The World Bank; in collaboration with the Bank of Albania; aims to conduct an assessment of the electronic payments acceptance (EPA) landscape in Albania. The assessment will include an in-depth analysis of the current state of the electronic payments ecosystem and provide recommendations on implementing actions that improve acceptance and usage of electronic payments in the country.For this purpose; the World Bank seeks to collect reliable data on the EPA ecosystem; on the merchant side; consumer side and provider side.

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