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Social Media Management Platform

  • SOLICITATION NUMBER: 26-0146
  • INSTITUTION:  IBRD/IDA
  • ASSIGNMENT LOCATION: Enter the country(ies) of the assignment.
  • ISSUE DATE AND TIME: Nov 13,2025 00:00
  • CLOSING DATE AND TIME: Dec 04,2025 00:00

The World Bank Group (WBG) seeks to procure a Social Media Management Platform to enhance its digital outreach, streamline marketing operations, and improve engagement with target audiences. The platform will support the organization’s strategic communications, campaign management, analytics, and reporting needs, enabling data-driven decision-making and efficient resource allocation.

 

The World Bank Group publishes social media content frequently across more than 200 channels such as Meta platforms (Facebook, Threads, Instagram, and WhatsApp), X, and LinkedIn. The Bank publishes content for our main corporate channels (@worldbank) and our corporate language channels in Spanish, French, and Arabic daily. Our regional, countries, and practice groups post with various frequencies on X and Facebook. 

 

The solicitation may be obtained by sending an email to the designated Category Manager, referencing the following information: 

 

1. Solicitation Number: RFP 26-0146

2. Company Name:  

3. Contact Person Name and Title:  

4. Address: 

5. Telephone Number: 

6. Contact's Email Address: 

 

A copy of the solicitation will be sent to organizations that have replied to and are eligible to receive this advertisement. All requests and questions regarding this solicitation shall be directed to the following designated Corporate Procurement Category Manager: Radostina Nikolova (rnikolova@worldbank.org)

 

 

 

The World Bank Group reserves the right to publicly disclose contract award information, including but not limited to, name of company receiving the award, brief description of services, and contract award amount, for any contract award valued over US$100,000. Offeror's proposal and contractual documents will remain confidential and therefore not subject to disclosure.

The World Bank Group values supplier diversity and encourages businesses owned by women, minorities, lesbian, gay, bisexual and transgender (LGBT) individuals, and people with disabilities to participate in this opportunity. Please indicate in the response if you meet one of these diverse categories and specify the certification body you utilize.

The World Bank reserves the right to reject any or all responses without recourse.
  • Access Solicitation: Click here for more information
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