Workshop Objectives

Dr. Ronny Adhikarya

8/9/99

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Table of Contents

• Title slide
• Introduction
• Workshop Objectives
• Workshop Objectives (cont.)
• Expected Learning Outcomes
• Expected Learning Outcomes (cont.)
• Intended Beneficiaries
• Workshop Structure and Learning Process
• Activity One
• Activity One
• Activity One
• Activity Two: Learning Case Analysis
• Activity Two: Learning Case Analysis
• Activity Two: Learning Case Analysis
• Activity Two: Learning Case Analysis
• Activity Three: Reflective Thinking
• Activity Four: Formulation and Development of a Marketing Strategy/Plan
• Activity Five: Presentation and Critique of Marketing Strategy/Plan
• Conclusion