Also known as A/B tests or split-tests, rapid-fire tests are nimble randomized controlled trials specifically aimed at improving product design. They are already common practice among technology-based companies as a way to iterate and rapidly improve their product and expand their use-base.
In a SIEF sponsored talk at the World Bank, Dean Karlan, a professor at Yale University and the founder of Innovations for Poverty Action, presented his research using nimble randomized controlled trials to examine demand for financial products in low-income countries and he proposed how these trials can be used to examine health, education, and social protection issues.
The adage “you get what you pay for” doesn’t always apply to evaluation work, Karlan said.
Presenter: Dean Karlan, Professor of Economics, Yale University and Founder of IPA
Dean Karlan is a recipient of the National Science Foundation CAREER Award, the Presidential Early Career Award for Scientists and Engineers (PECASE), and the Alfred P. Sloan Research Fellowship. He is also on the Executive Committee of the Board of Directors of the M.I.T. Abdul Latif Jameel Poverty Action Lab.
Discussants: The Chief Economist from the Human Development Vice Presidency, Roberta Gatti; Margaret Grosh, World Bank practice manager for social protection and labor; and David Wilson, World Bank program director for health nutrition and population.